Pool Maintenance

ASP - America's Swimming Pool

Columbia, MD · Founded 2006 · AASS

ASP - America's Swimming Pool Company offers franchises for the establishment and operation of swimming pool cleaning, maintenance, and renovation services, as well as other services and products related to the swimming pool industry, including pool construction and retail operations.

2026 Franchise 500
#160
410
units (2025)
4.6%
year over year

Units by Year

348
2021
364
2022
375
2023
392
2024
410
2025

Total outlets at year end, from FDD Item 20.

The Investment

Initial investment
$88,695 – $213,171
FDD Item 7
Franchise fee
$40,000
FDD Item 5
Ad fund
5%
FDD Item 6
Financial performance
Yes
FDD Item 19 disclosure
Royalty

7% of first $100,000 in Gross Revenue; 6% of Gross Revenue from $100,001 to $250,000; 5% of Gross Revenue over $250,000

Leadership

  • Jason Caiafa

    Chief Executive Officer

  • Josh Greear

    Chief Financial Officer and Treasurer

  • Ryan Bowes

    Chief Growth and Transformation Officer

  • Jordan Wilson

    Chief Development Officer

  • Julie Bernard

    Interim Chief Marketing Officer

  • Farah Bhayani

    Chief Legal Officer, Vice President, and Secretary

  • Jason Seeby

    Chief Information Officer

  • Stewart C. Vernon

    Chief Executive Officer; Executive Vice President.

  • Thomas Swift, Jr.

    Executive Vice President

  • Jimmie H. Meece, Jr.

    President

On File

FDD years
Select a year to open the FDD
Franchisee records
119
Current roster rows
Signed, not open
11
FDD Item 20, Table 5
Franchising for
19 yrs

Franchise Disclosure Documents

Also in Pool Maintenance

More in Maintenance

Read from this brand's Franchise Disclosure Documents. FDD library maintained by AskTy; figures are as filed by the franchisor.