Breakfast/Brunch Restaurants

Elmer's

Eugene, OR · Founded 1960 · ESLM

We Are Crackin' LLC offers franchises for the establishment and operation of restaurants featuring breakfast, lunch and dinner food items under the Elmer's Breakfast · Lunch · Dinner trademark, as well as Elmer's Kitchen and Egg N' Joe Restaurant concepts.

2026 Franchise 500
Unranked
26
units (2025)
13.0%
year over year

Units by Year

25
2021
25
2022
24
2023
23
2024
26
2025

Total outlets at year end, from FDD Item 20.

The Investment

Initial investment
$1,146,750 – $4,672,125
FDD Item 7
Franchise fee
$40,000
FDD Item 5
Ad fund
2%
FDD Item 6
Financial performance
Yes
FDD Item 19 disclosure
Royalty

4% of Gross Sales

Leadership

  • Gerald Scott

    President and Manager

  • Michael Chamberlin

    Manager

  • Jill Marie Ramos

    Manager

  • Shelly Matteson

    Director of Franchise Operations and Operations Manager (ERI)

  • Susan Herzog

    Director of Human Resources (ERI)

  • Julie Nichols

    Controller (ERI)

  • John C. Peralta

    Head Chef (ERI)

  • Jeremey Kibbee

    Director of Operations (ERI)

  • Gerald Scott

    President and Chief Executive Officer

On File

FDD years
Select a year to open the FDD
Franchisee records
8
Current roster rows
Signed, not open
0
FDD Item 20, Table 5
Franchising for
43 yrs

Franchise Disclosure Documents

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Read from this brand's Franchise Disclosure Documents. FDD library maintained by AskTy; figures are as filed by the franchisor.