Miscellaneous Health Services
Optimize U
Paducah, KY · Founded 2020 · OUPT
Optimize U offers optimization centers providing male hormone optimization, whole body cryotherapy, infrared saunas, and compression therapy to the general public.
2026 Franchise 500
Unranked
38
units (2025)31.0%
year over yearUnits by Year
82021
122022
142023
292024
382025
Total outlets at year end, from FDD Item 20.
The Investment
Initial investment
$312,500 – $529,000
FDD Item 7
Franchise fee
$50,000
FDD Item 5
Ad fund
2%
FDD Item 6
Financial performance
No
FDD Item 19 disclosure
Royalty
13% of Gross Profit (1)
Leadership
Joshua Hudson
Member/CEO
Jerry Smith
Member/Chief Medical Officer
Brandon Strenge
Member/Chief Medical Officer
On File
Franchise Disclosure Documents
Also in Miscellaneous Health Services
More in Health & Wellness→Read from this brand's Franchise Disclosure Documents. FDD library maintained by AskTy; figures are as filed by the franchisor.