Miscellaneous Full-Service Restaurants

Applebee's

Pasadena, CA · Founded 1988 · ASPP

Applebee's Franchisor LLC offers franchises for the establishment and operation of Applebee's Neighborhood Grill & Bar® restaurants specializing in the sale of uniform, high quality, moderately priced food and alcoholic beverages in a distinctive, casual setting.

2026 Franchise 500
#149
1,480
units (2025)
year over year

Units by Year

1,584
2021
1,575
2022
1,545
2023
1,510
2024
1,480
2025

Total outlets at year end, from FDD Item 20.

The Investment

Initial investment
$616,682 – $5,822,933
FDD Item 7
Franchise fee
$35,000
FDD Item 5
Ad fund
4.3%
FDD Item 6
Financial performance
Yes
FDD Item 19 disclosure
Royalty

4% of Gross Sales

Leadership

  • John Peyton

    Chief Executive Officer, Dine Brands

  • Vance Chang

    Chief Financial Officer, Applebee’s and Dine Brands

  • Jay Wong

    Chief Operations Officer, Applebee’s

  • Michelle Chin

    Chief Marketing Officer, Applebee’s

  • Christine K. Son

    Senior Vice President, Legal, General Counsel and Secretary

  • Chris Padilla

    Acting Chief Information Officer, Dine Brands

  • Jacob A Barden

    Senior Vice President, Development, Dine Brands

  • Francis “Bill” William O’Keefe

    Vice President, Construction, Dine Brands

  • Allen Shinbashi

    Vice President, Quality Assurance and Risk Management, Dine Brands

  • Bernard J. Angelo

    Independent Manager

On File

FDD years
Select a year to open the FDD
Franchisee records
1,419
Current roster rows
Signed, not open
4
FDD Item 20, Table 5
Franchising for
37 yrs

Franchise Disclosure Documents

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Read from this brand's Franchise Disclosure Documents. FDD library maintained by AskTy; figures are as filed by the franchisor.