Swimming Lessons

British Swim School

Virginia Beach, VA · Founded 2011 · BSSR

British Swim School Franchising, LLC offers franchises for the establishment and operation of British Swim School Businesses that provide swimming and water-survival instruction programs focusing on survival skills, stroke development, breathing techniques and skill coordination through private and group lessons for individuals of all ages, as well as pool facility rental, pool parties and other approved special events and activities.

2026 Franchise 500
#99
289
units (2025)
12.0%
year over year

Units by Year

100
2021
120
2022
194
2023
258
2024
289
2025

Total outlets at year end, from FDD Item 20.

The Investment

Initial investment
$95,200 – $176,050
FDD Item 7
Franchise fee
$59,500
FDD Item 5
Ad fund
2%
FDD Item 6
Financial performance
Yes
FDD Item 19 disclosure
Royalty

10% of Gross Sales

Leadership

  • Ashley Gundlach

    President

  • Michael Hull

    Chief Financial Officer (CFO)

  • Jay Canaday

    Vice President of Operations

  • Melissa McGarvey

    Vice President of Aquatics

  • Julia Moody

    Director of Marketing

  • Megan Kokoska

    Vice President of Digital Marketing (BFB)

  • Jacob Brown

    Director of Digital Marketing

  • Dave Warn

    Vice President of Franchise Development

  • Austin James

    Director of Franchise Development

  • Kris Nilsson

    Director of Franchise Development

On File

FDD years
Select a year to open the FDD
Franchisee records
173
Current roster rows
Signed, not open
19
FDD Item 20, Table 5
Franchising for
14 yrs

Franchise Disclosure Documents

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Read from this brand's Franchise Disclosure Documents. FDD library maintained by AskTy; figures are as filed by the franchisor.