Swimming Lessons

Goldfish Swim School

Troy, MI · Founded 2008 · GSSL

Goldfish Swim School Franchising LLC franchises the right to operate a swim school that provides specialized quality swim instruction and superior customer service to children aged 4 months to 12 years, offering group and private swim lessons, birthday parties, open swim times, swim clinics and other aquatic activities in a fun and colorful environment, along with a snack bar and retail area.

2026 Franchise 500
#78
199
units (2025)
12.4%
year over year

Units by Year

122
2021
138
2022
159
2023
177
2024
199
2025

Total outlets at year end, from FDD Item 20.

The Investment

Initial investment
$1,663,263 – $3,746,733
FDD Item 7
Franchise fee
$50,000
FDD Item 5
Ad fund
5%
FDD Item 6
Financial performance
Yes
FDD Item 19 disclosure
Royalty

6% of gross sales

Leadership

  • Chris McCuiston

    Managing Member and CEO

  • Andrew McCuiston

    Member & President

  • Jennifer McCuiston

    Member

  • Matthew Davis

    Chief Financial Officer

  • Shana Krisan

    Chief Marketing Officer

  • Daniel Israel

    Chief Franchising Officer and General Counsel

  • James Collins

    Chief Curriculum Officer

  • William Moorman

    Chief Development Officer

  • Michael Skitzki

    Chief Operations Officer

  • Nicole Thomas

    Director of Training

On File

FDD years
Select a year to open the FDD
Franchisee records
223
Current roster rows
Signed, not open
34
FDD Item 20, Table 5
Franchising for
17 yrs

Franchise Disclosure Documents

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Read from this brand's Franchise Disclosure Documents. FDD library maintained by AskTy; figures are as filed by the franchisor.