Sports Equipment & Apparel

Soccer Post

Eatontown, NJ · Founded 1991 · SPCS

Elite Sports Enterprises, Inc. grants franchises to establish and operate Soccer Post retail stores offering nationally advertised name brand soccer equipment, footwear, apparel, accessories, and related products and services, along with limited services such as field rental, field programming, and apparel customization.

2026 Franchise 500
Unranked
72
units (2025)
year over year

Units by Year

36
2022
43
2023
60
2024
72
2025

Total outlets at year end, from FDD Item 20.

The Investment

Initial investment
$201,600 – $452,000
FDD Item 7
Franchise fee
$29,500
FDD Item 5
Ad fund
FDD Item 6
Financial performance
Yes
FDD Item 19 disclosure
Royalty

5% of Gross Sales, with minimum annual royalties of $25,000 after the first year of operation; $30,000 after the second year of operation, $35,000 after the third year of operation, $40,000 after the fourth year of operation, $45,000 after the fifth year of operation, and $50,000 after the sixth year of operation and for subsequent years and any renewals.

Leadership

  • Blake Sonnek-Schmelz

    Chairman of the Board and President

  • George Cruser

    Chief Financial Officer

  • Sarah Jett

    Chief Executive Officer

  • Sarah Jett

    Chief Operating Officer

On File

FDD years
Select a year to open the FDD
Franchisee records
27
Current roster rows
Signed, not open
1
FDD Item 20, Table 5
Franchising for
34 yrs

Franchise Disclosure Documents

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Read from this brand's Franchise Disclosure Documents. FDD library maintained by AskTy; figures are as filed by the franchisor.