Baked Goods: Cookies

WOOPS!

New York, NY · Founded 2012 · WPSX

WOOPS! Franchise, LLC grants franchises for the right to operate a luxury gifting products and services business offering French-style macaron pastries, luxury confections, cookies, and baked goods, as well as associated retail sales of such products along with sandwiches, beverages, and merchandise under the WOOPS! Marks. The franchisor offers three outlet models: WOOPS! Mobile Business, WOOPS! Boutique, and WOOPS! Bake Shop.

2026 Franchise 500
Unranked
22
units (2025)
year over year

Units by Year

27
2021
27
2022
28
2023
25
2024
22
2025

Total outlets at year end, from FDD Item 20.

The Investment

Initial investment
$64,875 – $400,675
FDD Item 7
Franchise fee
$40,000
FDD Item 5
Ad fund
2%
FDD Item 6
Financial performance
Yes
FDD Item 19 disclosure
Royalty

4% of weekly Gross Revenue

Leadership

  • Gal Danay

    Chief Financial Officer

  • Tal Avivi

    Chief Design and Creative Officer

  • Gil Kiryati

    Chief Technology Officer

  • Rajesh (Raj) Bhatt

    Chief Executive Officer

On File

FDD years
Select a year to open the FDD
Franchisee records
24
Current roster rows
Signed, not open
1
FDD Item 20, Table 5
Franchising for
10 yrs

Franchise Disclosure Documents

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Read from this brand's Franchise Disclosure Documents. FDD library maintained by AskTy; figures are as filed by the franchisor.